In this podcast episode, Guillaume Cabane, the Head of Growth Marketing at Mention, shares his tactics for converting SaaS users into happy customers.

Discussion

trevorhatfield

NEW 7 years ago

@carahogan27 I agree that actionable metrics are essentially the only analytics that matters. I think it's not only harder for companies to look past vanity metrics, but also figure out what the actionable metrics are for their particluar business, which can vary.

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