This story starts back in the summer of 2009. I had just gotten my first iPhone 3GS and I was loving it. Think way back: back to the time when Angry Birds wasn’t a hit on the App Store yet. Apple had launched the App Store in 2008, the same year I had sold my previous startup. I was working full-time at a large software company, but I wasn’t very Intuit (into it). I was getting extremely excited about the mobile space and looked into starting to make apps.

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