As an eCommerce site owner, you’ve spent countless hours and resources building and designing your website, utilizing SEO, and developing marketing and advertising campaigns to drive traffic to your site. But once they’re on your site how can you convert them from visitors to paying customers? The answer is live chat software.

Live chat software can improve your site’s conversion rate by helping you make lasting, positive connections with your clients. 

In fact, 79% of businesses claim that offering live chat has had a positive effect on sales, revenue, and customer loyalty. What’s more, 38% of consumers are more likely to buy from a company that offers live chat support. 

Here, we’ll cover some of the ways live chat software can help you market your site, improve customer satisfaction, and increase your eCommerce site’s conversion rate.