Mapping keywords to the buyer journey in SEO
Added by
zolachupik
7 years ago
in
SEO
I often teach classes on SEO, and I start my presentations off by talking about keywords. When it comes to organic search, keywords form the foundation of all of our SEO efforts. What search queries do we want our websites to show up for in search results? Everything in SEO really ties back to this fundamental pillar.
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