It didn'€™t take me long to realise, shortly after plunging head-first into the world of SaaS Content Marketing, that you need to do something different to stand a chance of being seen. The SaaS space is saturated with people, all shouting "€œ5 shocking things I learned from X!"€ or "10 ways to increase your [insert metric]"€. I mean, just look at the Inbound.org front page, which is a pretty fair representation of the state of