Few things impact revenue as much as price.

And yet, the average SaaS startup spends just six hours on their pricing strategy.

That's not six hours a week, or six hours a month - six hours, ever, to define, test and optimise their price.

So to simplify pricing, once and for all, I've explained, explored and analysed the three crucial components of a profitable SaaS pricing strategy:

- the pricing model you'll use to balance value and revenue.

- the pricing strategies you'll use to achieve your growth goals.

- the psychological pricing tactics you'll use to fine-tune your price.