Even the world’s best entrepreneur with incredible execution will fail if their idea is fundamentally flawed, or if their market is too small. Founder & CEO of the Founder Institute, preaches a list of"10 Rules to a Great Startup Idea"; an infographic 10 rules for a great startup idea. You are absolutely not assured success if you can check off these items (nor are you assured failure if you can’t), but your chances of success are much, much higher if you can.