For B2B marketers and startups, the stat that matters the most is the “No. of sales.” There are some other primary objectives such as maximum brand awareness, expanding network, managing a steady flow of leads, but all this also leads to the maximum number of sales closed.

When it comes to networking and finding maximum B2B leads, LinkedIn comes on the top. When you have the right strategies and LinkedIn automation tools, you can turn your LinkedIn account into a lead generation machine.