As we delve deeper into the 21st century, automation tools are revolutionizing how we do business these days. If we talk about the B2B world, marketers and sales reps often find themselves tied up with repetitive and boring tasks. The tools are busy doing the basic tasks while you focus on your core business activities.
A number of SaaS ad B2B businesses are using LinkedIn automation tools to find their ideal leads, collect important data, connect and engage with them, send personalized messages, etc.
However, there’s another section of people who have a different school of thought:
They think LinkedIn automation is spammy and shouldn’t be part of the B2B marketing strategy. LinkedIn itself doesn’t allow the use of any advanced LinkedIn automation tools or bots.
With all the different opinions circulating around, B2B marketers often find themselves in a pickle: Is LinkedIn automation really a sales booster or just another spammer?
This blog will help you get your mind clear and by the end of it, you will know which way you should go.
For further reading.............. here is the link of article.
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