Product Matching AI: The Secret Weapon Powering Successful SaaS Teams

Added by tullikat 2 years ago in
SaaS
E-commerce
Natural Language Processing (NLP)

A Winning Product Matching AI: Powered by Machine Learning, Human by Design

Most generic price matching and product matching solutions available in the market fail to keep up with the sophisticated algorithms and constantly changing layouts and rules on leading eCommerce marketplaces. While they do a fair job of collecting the product data, the underlying quality issues and ‘matching’ capabilities are left unaddressed. These concerns combined with the absence of real-time data refreshes can quickly become a recipe for retail disasters. On the other hand, well-intentioned internal efforts to create matching algorithms rely on manual data aggregation and are rife with human errors and biases. Limits on the scope and scale of competitive product tracking – both exact and similar matches – further narrow the field of vision leading to expensive, labour-intensive yet myopic retail intelligence.

We at Intelligence Node have improvised and perfected our Product Matching with machine learning to deliver real-time, accurately matched product datasets in configurable formats for your retail needs.

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Go Beyond Text-Based Attribute Matching with Computer Vision 

The best semantic and NLP technology would only give you half the picture. Most solutions in the market will not be able to turn a positive match for the same shirt tagged as “Long Sleeve” and “Full-Length Sleeve” on different websites. This is where the nuances of ‘exact’ matches and ‘similar’ matches come in. AI-based Image Analytics can help reduce False Positives and False Negatives significantly, making your competitive insights much more accurate. 

Intelligence Node’s Patented Similarity Engine + ML Image Analytics Layer

Intelligence Node’s Patented Similarity Engine + ML Image Analytics LayerIntelligence Node’s Patented Similarity Engine + ML Image Analytics Layer

We achieve our accuracy by combining an attribute-based approach, AI Computer vision that compares digital images, and a configurable approach to ensure we mirror internal benchmarking methodologies. In scenarios where the confidence scores of the machine-driven matches are low, we have a team of Quality Assurance specialists who verify the output. Plus, we refresh our data as frequently as every 10 seconds so the insights you get are truly real-time and actionable!

Our AI-powered algorithms monitor websites around the world to help you find and compare branded or private label competitor products that are close or identical. With attribute standardization, our patented Similarity Engine ensures unbeatable accuracy and consistent matching performance across both private label and branded products. This also means our solution works just as well for soft categories (like beige bed linen or floral perfume) as it does for attribute-rich categories (like smartphones or toothpaste).

Accountability 

Our accuracy and quality claims are backed by contractual SLAs. See what some of our customers have to say about Intelligence Node’s award-winning product matching technology.

Effortless Onboarding with Flexible, Customizable APIs

Our Product matching solution is designed to close the divide between users seeking insight and technical specialists in need of business context. With our software, users across diverse retail teams can explore data and publish findings in a way that can be accessed on a broad range of platforms. Moreover, our solutions can be easily plugged into your backend system and get up and running in less than a week. We work extra hard to ensure speedy implementation that mirrors your internal benchmarks. Intelligence Node can tailor its matching algorithm to meet your internal criteria for tracking similar products in your category.

Ever-Changing Retail Landscape Demands Buy over Build

Search engines and marketplaces update their algorithms frequently and it’s impossible to keep up, let alone beat them as an in-house business analytics unit. Machine Learning algorithms get smarter as they train with large and varied Big Data sets over time- and ours have been training with global retail data across every sector for almost a decade now! Our APIs are made to be used across diverse teams so your business can harness data for competitive advantage without becoming a slave to data management and large capital investments. Intelligence Node’s Product Matching solution helps you avoid blind spots and expensive mistakes, save costs, and escape decision paralysis.

Find out how your team can leverage our Product Matching solution to achieve unprecedented retail growth and customer satisfaction.Read more about product matching solution here. 

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