Added by NikkiElizDemere 5 years ago in
With companies like Salesforce exhibiting consistent YoY growth of more than 30%, the opportunity there for companies to enter the market and succeed with a SaaS business – at least in the US, European and ANZ markets. But whilst the US market commanded over 60% of the global SaaS spending at the end of 2014, China had just a 3% share. However, there are signs of strong growth especially in e-commerce which is ~2x the U.S., spearheaded by Chinese giants Alibaba and Tencent-backed JD.com. If you focus solely on mobile e-commerce, China is 5x and growing faster than the US. I spent some time in the country recently, and was able to discover some fascinating insights from business leaders on the state of play in this diverse, unique market laced with opportunities.
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