When people talk about PPC and paid acquisition they mainly refer to Google Adwords, but that's only a small part of it.

In this post I share the best paid acquisition methods there are for B2B SaaS and some insights I gained after running multiple campaigns.

Even if you are not a SaaS, I guarantee you will get some tips out of it (only directories won't be applicable to you).

Do you have any case studies of yours or something that you did and you'd like to share?