Here at Koncert, our customers (and our sales reps!) increase their revenue every day by using our multi-channel sales engagement platform to make more phone calls, have more conversations, and send more emails with multi-channel communication, personalization, and relevance. But those conversations only happen if you have potential customers to talk to and have the contact information of those prospects easily accessible.

Are you keeping the contact information of your prospects and customers in an Excel spreadsheet? (Please don’t tell me if you are.) In order to succeed, you need a customer relationship management (CRM) solution that stores your prospect and customer data and can be used to understand that data.

Read on to learn about the top 20 CRMs (listed in alphabetical order) that B2B sales teams are using and understand the differences between them. You’ll understand how to compare HubSpot vs. Salesforce; Zoho vs. Copper; and MS Dynamics with Freshworks, for example.