Why is Net Promoter Score So Popular?
Thinking about using NPS for customer feedback? First, understand why businesses are using NPS survey data to "metricize" customer experience.
Discussion
NEW 8 years ago
trevorhatfield
8 years ago
Great points @dharmu89. Also, I believe the answer to this question is in the more in depth aspects of what you do with the NPS score once you have it. Would love to get into the details of the "metricize" part. This is a great article within this one that breaks down understanding the "why" behind the data - http://blog.wootric.com/understand-the-why-behind-your-score-real-time-nps-by-customer-segment/. Thanks for sharing @lisaabbott!
NEW 8 years ago
Great points @dharmu89. Also, I believe the answer to this question is in the more in depth aspects of what you do with the NPS score once you have it. Would love to get into the details of the "metricize" part. This is a great article within this one that breaks down understanding the "why" behind the data - http://blog.wootric.com/understand-the-why-behind-your-score-real-time-nps-by-customer-segment/. Thanks for sharing @lisaabbott!
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